I don’t actually own a rolodex. I do have a unorganized drawer filled with business cards that I’ve collected, but as I eschew paper whenever I can, most of my contacts are consolidated into my LinkedIn account and my Outlook contacts. I’d like to trade my list of Buffalo-area media contacts and online outlets with someone ...
An email newsletter that I receive suggested that organizations should develop a twitpitch, which is an inelegant word to describe the succinct text-based hook to promote something through twitter and twitter-like communication channels like text messaging. I’m very happy to see a move away from overdone, overhyped flashy flash videos and back toward what really ...
Educause’s compilation of college web page content from a technical perspective is a fascinating and revealing way of looking at how colleges develop their most public interface with their publics: the home page. The data available to mine from this – in terms of what is working for other colleges, and what technologies are being ignored – ...
Two of the sessions I attended at today’s Northeast PRSA Conference dealt explicitly with social media. The first, on the SMR, or social media release, is the one I will go into detail about here, having already written about it back in April 2008. The second, on blogging ethics, gave me tons and tons to think ...