Intuitive Leaps: Brands and Consumer Behavior
The N.Y. Times article, “How Companies Learn Your Secrets,” didn’t scare me; it just confirmed much of what I’ve already suspected about the sophisticated ways in which brands can just know what you need. Thinkgeek knows that I buy stocking stuffer-ish products each December. Target knows that I have a dog, a lip gloss addiction (image) [...]
